Executive biographies can be found on websites, in marketing brochures, sales presentations, public profiles and even promotional press releases. Occasionally, they might be used for job searches.
Professional and philanthropic organizations often request executives to send their bios before offering them membership or leadership positions.
Executive bios are an important marketing tool that can significantly increase the visibility of the given executive. A good executive biography is one that tells the story of the leader in an interesting manner while keeping the audience engaged.
These days, it has become increasingly popular to include videos along with the written executive biography. After all, videos are a powerful tool to earn the trust of your clients and target audience.
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